Privacy policy

Version 2 · Effective 27 October 2026

1. About this policy

This policy explains how Orgatlas Pty Ltd (ABN 39 679 164 740), trading as The Listing Collective ("TLC", "we", "us"), handles personal information when you visit our website, use the pages, forms, texts and calls we run for real estate agencies, or use our app as an agency. We handle personal information under the Privacy Act 1988 (Cth) and the Australian Privacy Principles. Each agency also handles your information under its own privacy policy.

2. What we collect

  • Contact details: name, phone, email and address.
  • Property details: the property you ask about, and what you tell us about it and your plans.
  • Conversations: texts, emails, call recordings, transcripts and summaries of conversations with an agency or its assistant.
  • Consent and opt-out records: the exact wording you were shown, the page, the date and time, your IP address, and any request to stop.
  • Technical data: IP address, browser, device, pages viewed, and the identifiers described in section 10.
  • Agency users: names, logins and activity of agency staff using our app; and, for Digital Clones, the voice and image recordings an agent provides.
  • Household details from others: for agencies' calling campaigns, we may obtain names, addresses and phone numbers of households from data providers who compile them from public and commercial sources.

3. How we collect it

  • From you, when you fill in a form, text, call, check in at an open home, or use our app.
  • From the agency you deal with, when it adds or imports your details or makes notes.
  • From others: property and market data providers, and, for campaigns, household data providers.
  • Automatically, through cookies and similar technology on our pages.

4. Why we use it

  • To pass your enquiry to the agency and help it reply, follow up and keep in touch.
  • To run the AI assistant, texts and calls on the agency's behalf.
  • For calling campaigns, to offer households a conversation with a local agency.
  • To prepare estimates and reports you ask for.
  • To keep records of consent and opt-outs, and to stop contact when asked.
  • To measure and improve our pages, advertising and service, and to keep them secure.
  • To run agencies' accounts and provide support.

5. AI texts and calls

Agencies can use our AI assistant to reply to texts and to make and answer calls for them. To do this, the assistant uses your contact details, your enquiry, and the history of your conversations with that agency, and AI services process them to understand what you said and write or speak a reply. The assistant tells you it is an AI assistant if you ask, and you can ask to speak to a person at any time.

6. Recordings and transcripts

Calls with the assistant are recorded and transcribed, and you are told at the start of each call. We keep recordings for 12 months, then delete them. Transcripts, summaries, and the record of what you agreed to or asked us to stop, stay with your details for as long as the agency keeps them.

7. Contacting you after an enquiry

When you submit a form on a page we host for an agency, we show you a short notice above the submit button. Submitting the form is how you agree to it, and we record the exact wording, the page, and the date and time.

  • What you agree to: ongoing contact from that agency about your property, by text, email and phone, sometimes straight away. Property decisions take months or years, so it isn't limited to a single reply.
  • You can stop it at any time: reply STOP to a text, say so on a call, use the unsubscribe link in an email, or contact us. We act straight away and never ask you to confirm.
  • One opt-out is enough: telling one channel to stop stops the others for that agency.
  • We do not sell your information, and an agency receives your details only when you enquire with it or agree to hear from it.

8. Who we share it with

  • The agency you enquire with, or agree to hear from.
  • Our service providers, who host, store, send, connect and process information for us under contracts that require them to protect it (section 9).
  • Advertising platforms, as described in section 10.
  • Others where the law requires or allows it, such as regulators, or to protect people's rights and safety.

9. Processing overseas

We keep your information in Australia. Some service providers process it in other countries to provide their part of the service:

Kind of providerWhat they doWhere
Hosting, database and file storageRun the platform and store informationAustralia
Email deliverySend emailsAustralia
TelecommunicationsProvide numbers, carry texts and connect callsAustralia and the United States
AI processingRead and write messages, give the assistant its voice on calls, transcribe and summariseUnited States
Advertising and analytics platformsMeasure and optimise advertisingUnited States and Ireland

We take reasonable steps to make sure these providers handle information in line with the Australian Privacy Principles.

10. Cookies, tracking and advertising

Our pages use cookies, pixels and similar technology, including a first-party visitor identifier kept for up to two years, attribution identifiers (such as advertising click identifiers and campaign tags), and cookies set by the Meta Pixel and Google tags. We use them to run the pages, attribute enquiries to the campaigns that produced them, and measure and improve advertising.

To do this, we share technical data, the events you trigger, and contact details you submit with Meta and Google. Contact details are converted to a one-way hash before they are sent. Meta and Google handle that information under their own privacy policies. You can block or clear cookies in your browser, and manage advertising preferences in your Meta and Google settings.

11. Where we got your details

If we or an agency contact you and you want to know where your details came from, ask the agency or us, and we will tell you unless it is impracticable or unreasonable to do so. If you don't want to be contacted again, we will stop.

12. Automated decisions

The platform uses automated processes, including AI, to draft and send messages, choose when to contact you within permitted hours, recognise opt-outs and summarise conversations. They use your contact details, enquiry and conversation history. They do not make decisions that significantly affect your rights or interests; the agency's people make decisions about your property.

13. How long we keep it

  • Call recordings: 12 months.
  • Contact details, conversations and notes: for as long as the agency keeps you as a contact, and up to 90 days after an agency leaves us.
  • Consent and opt-out records: for 7 years, so that we can show what you agreed to and that we stopped when asked.
  • Technical data: up to two years.

14. Security

We protect personal information with administrative, technical and physical measures, including encryption in transit, restricted access and monitoring. No system is perfectly secure; if a data breach is likely to cause you serious harm, we will tell you and the Office of the Australian Information Commissioner.

15. Access, correction and complaints

  • You can ask for access to the personal information we hold about you, or ask us to correct it, by contacting us. We respond within 30 days.
  • To make a complaint, contact us with the details. We will acknowledge it within 5 business days and aim to resolve it within 30 days.
  • If you're not satisfied, you can complain to the Office of the Australian Information Commissioner (oaic.gov.au, 1300 363 992). Complaints about unwanted calls or texts can also go to the Australian Communications and Media Authority (acma.gov.au).

16. Changes and contact

We may update this policy; the version and its effective date are shown at the top of this page. Contact: daniel@thelistingcollective.com.au.

Versions